Category Archives: Insights

Farewell to printed paper advertising on Japan’s above ground railway JR. Flat screen monitors have replaced the plethora of print advertisements. Great for rolling out campaigns but a bunch of people were just made redundant. This campaign is for Dyson. Amazing how well they’ve done selling expensive vacuum cleaners and fans.

If you speak English this Tokyo Metro advert says you’ll be happy. I was wondering why I was always happy. 😉

“If you’re going to exaggerate, keep it to yourself. No one will every know… and you’ll never be embarrassed”.