Today, US time, Apple will be opening their App Store for Mac. They’ve got it for the iPhone, iPads, and other iOS devices but this marks the first time you can buy apps for your OSX devices. What are the implications? Are they trying to control the market? It seems they will certainly become the …
Author Archives: editors
Playing the Pirates Marketing Game
Disney has done an excellent job of creating a fad. The Pirates of the Caribbean advert promoting there move demonstrates the marketing power they have. They turned a theme park ride into a multi-million dollar brand. Probably why we saw people wearing all sorts of clothing designed with skull and crossbones integrated in the material …
The New Year Begins- Tokyo, Seoul
It seems every 1 January the retailers have a zillion sales going on. This pic of H&M at ShinMisato’s Lalaport was no exception. The difference was there were so many Brazilians in the store you though you were in San Paulo. We had a wonderful year in 2010. We are very excited about 2011. Buckle …